We have all been in that situation where we have been put on hold while calling a customer service center and the monotony of the elevator music can be quite frustrating. On-hold messaging, also known as audio marketing or message-on-hold, is an excellent way to keep customers engaged during their wait time. It’s a popular marketing strategy that can help increase customer satisfaction and boost sales. In this blog post, we will look at different methods of getting your message to play for customers on hold and how Ad Hold can help.
There are two broad methods of getting your message to play for customers on hold. The first is using a VOIP phone system, and the second is using a player for older systems.
A VOIP phone system is a digital phone system that uses the internet to carry voice signals ensuring better clarity and faster communication. With a VOIP system, you can easily set up your on-hold messages with a few simple steps. The process involves recording and uploading a custom message, which will then play in rotation with the music. Your on-hold message should be concise, informative, and engaging. Ad Hold can help you create professional, customized on-hold messaging for your business.
For older systems, you may need to use a player to broadcast your on-hold messaging. In such cases, an on-hold audio player is connected to a traditional phone system. This player plays an audio message in a loop, alternating the message with music, to keep the caller engaged. Ad Hold also provides on-hold audio players that can be connected to your phone system.
When it comes to on-hold messaging, your message should be engaging and informative. You may choose to feature your company’s mission statement, new products or services, promotions, or any current or upcoming events. Remember to keep your message brief and relevant to your audience to avoid irritating your customers.
Ad Hold can help you create professional on-hold messages tailored to your business needs. Our team of experts handles the recording, scriptwriting, and music selection so that your message is tailored to your target audience. With our services, you can be confident that your on-hold communication will be engaging, informative, and professionally delivered.
On-hold messaging is an excellent marketing tool that can help deepen your customer relationships. Getting the message to play on hold offers a cost-effective way to educate callers about your brand, products, or services. Ad Hold has been providing on-hold messaging solutions to clients for over 20 years. We can help you create a custom message that captures your unique brand voice, creates a lasting impression, and ultimately converts callers into customers. Contact us for more information on how to get your message to play for customers on hold.